Introducing Gibbs Gillespie
gibbs-gillespie.co.uk
1
When you have finished with this, please recycle it
Contents 03
Welcome to Gibbs Gillespie
06
Coming of age - 22 years in property
07
Independence means performance
09
Trust and confidence
12
Accredited estate agency
14
We have your buyer or tenant surrounded
16
Reaching the London and international market
17
Longer opening hours
20
Our greatest asset
21
The Gibbs Gillespie team
23
Our unique approach to staff performance
25
Getting the sale or letting of your property off to the best possible start
28
Online advertising
29
Professional photography and floorplans
32
Exceeding expectation
33
Powerful and thorough marketing
35
Gibbs Gillespie now moves when you do
38
We use video to bring your property to life
39
Corporate buyers and tenants
42
Our own Just Listed magazine...
43
It’s about people, not just property
46
A total solution approach
Contents 2
Welcome to Gibbs Gillespie Over 20 years ago we had a vision - to create the finest estate agency in the UK. What motivated us was the excitement of shaping an organisation that excels at every level. That still drives us today. At Gibbs Gillespie we aim to be the best. We strive to shine in every area of our business, continually reinventing ourselves as we find better ways to achieve our clients’ goals. We are a learning organisation. We regularly review our structure, systems and processes, asking ourselves: How can we improve our service to our clients?
3
While our main focus is selling and letting residential property, we have a range of complementary services to make it easier for you to do business. As well as our sales and lettings team, we offer expert help in the areas of mortgages, conveyancing, property management and investment, professional surveys and valuations, land development and new home sales and marketing. We want the process of buying, selling and renting to be an exciting, seamless experience for you. You could say we’re high tech and high touch. We use technology to maximise results while continuing to offer excellent customer service.
Our reputation is built on: Integrity:
James Gibbs
You can rely on our advice.
Communication: We market properties effectively. Customer Care: We value our clients and express this in our relationships. Results:
We achieve superior results in every situation.
To succeed as an organisation facing today’s business challenges, we continually develop our people, refine our systems and upgrade our service standards. More importantly, we believe in the business of being human. We value our clients and business partners, understanding that good working relationships need care and consideration. As we move forward and expand we continue to be enthusiastic, optimistic and grateful for your support. We are delighted to work with the best and brightest people in the business as we serve your property needs.
Paul Gillespie
Welcome to Gibbs Gillespie 4
5
Coming of age 22 years in property A history of success The number of times buyers and sellers have heard us
Of course, there’s more to Gibbs Gillespie than just
utter the word ‘sold’ over 20 years is a staggering figure.
saying ‘sold’. We also manage and let properties, and
And, each time it meant another successful sale, another
our landlords are just as happy with our service as our
happy seller and another new beginning.
sellers. We take great care to hire the right people and train them thoroughly, so whether selling or letting, you
We’ve grown quite a bit since 1991. Now, with offices
know you’re getting the help of an expert who actually
right across Middlesex and Hertfordshire and expanding
understands the importance of their responsibilities.
ever further into Buckinghamshire, we can say we’re the most successful estate agency group, which means we
Mainly, however, we sell and let property and nobody
tend to say ‘sold’ quite a lot. We’ve become successful
else does it better.
because we work hard to bring a price that makes people happy enough to come back to us next time they have a property to sell.
Coming of age - 22 years in property 6
Independence means performance Independent and established With over 20 years of experience we know what makes our business tick and how to successfully sell or let every conceivable type of property in every kind of market. We are privately owned and operated. We cherish our independence because it motivates us to care about every single thing that happens within our company. We also understand that to stay at the top you need to be ahead of the game. That’s why we make significant investment in new technology and fiercely protect our independence. You can get a flavour of what independent thinking creates when you visit our offices. Each is positioned at a strategic location and each welcomes hundreds of customers every week. What do people see when they visit us? A dynamic, result driven, technologically advanced company that combines professionalism with passion.
7
Independence means performance 8
Trust and confidence Trusted brand The strength of Gibbs Gillespie lies in our reputation. Buyers and sellers are aware of who we are and what we stand for. They know that the Gibbs Gillespie brand is a stamp of quality and they know to look for the logo. When you sell or let your property with Gibbs Gillespie you benefit from this brand association. Not only will any advertisement for your property be readily seen by potential buyers and tenants, it will be just as readily trusted.
9
Trust and confidence 10
Accredited estate agency We’re not just any estate agent For over 20 years we’ve been Middlesex and Hertfordshire’s most awarded and successful estate agency. The reasons for our success are simple; we are passionate about property, we are honest and forthright in our dealings with clients, our innovations set industry standards and we never lose sight of the fact that we owe everything to our clients and the communities in which we operate. So here’s a heartfelt thank you to all our clients, customers, team and friends for helping us win a long list of fantastic awards just like this one here:
11
Marks of a respected agent In addition, to help give you peace of mind and ensure we maintain the highest professional standards of service we are proud members of these industry organisations and conform to their guidelines. It’s a clear sign you’re dealing with a thoroughly reputable and respected agent.
Accredited estate agency 12
13
We have your buyer or tenant surrounded Multi-office network There are many advantages to being part of a broad
We offer over 100 sales and lettings people across
network and our offices dominate the Middlesex,
our network working together to ensure the best
Hertfordshire and Buckinghamshire market.
results are achieved for you.
As far as our clients are concerned, the most important is
It only takes the Gibbs Gillespie success rate to realise
that we work in unison to ensure we attract more buyers
that a team effort is much more powerful than a
and tenants. More buyers and tenants add up to a more
solo performance.
successful result and a happy client. Each office and every agent has access to a central sales and lettings database, so no matter which office you’re dealing with, your property will receive maximum exposure.
We have your buyer or tenant surrounded 14
15
Reaching the London and international market
Our associated London, Park Lane office In recent years, the influence of the London buyer on the market in Middlesex, Hertfordshire and Buckinghamshire has steadily increased. With this in mind, our associated prestigious showroom on London’s Park Lane is vital to us and a major part of our marketing strategy in selling our premium properties. We offer a bespoke service for all clients selling homes valued at over £1,000,000. Through this service the property is marketed to the international and London market through the Park Lane office as well as locally through the Gibbs Gillespie network.
Reaching the London and international market 16
Longer opening hours Open for business We have always worked harder than anyone else to make life easier for house hunters. We believe success comes from being open and ready to do business on our clients’ behalf at times convenient to buyers and tenants which is why our offices are open for business 7 days a week from: • 9 am to 7 pm Monday to Thursday • 9 am to 6 pm Fridays • 9 am to 5 pm Saturdays • 10 am to 1 pm Sundays and Bank Holidays
17
Longer opening hours 18
19
Our greatest asset Gibbs Gillespie people Gibbs Gillespie’s sales and lettings team members are highly skilled and experienced and are our greatest asset. They are the calibre of people you want on your side for the challenging and crucially important business of buying, selling or renting your property. People who have used Gibbs Gillespie always say our greatest strength is our people. Our on-going in-house training for the entire team ensures they are equipped with all the skills necessary to sell or let your property efficiently and quickly. And because we look after our people, we attract and retain the best people in the business. So, you’ll always see familiar faces every time you visit our offices.
Our greatest asset 20
The Gibbs Gillespie team at Pinner Headquarters
21
The Gibbs Gillespie Team 22
Our unique approach to staff performance 23
Shared commission All our teams benefit from ‘pooled commission’... and so do you! Unlike almost every other estate agent, we still share commission between the team. This means that every one of us will look after your interests (not just one individual looking after their own).
24
Getting the sale or letting of your property off to the best possible start Online matchmaking Properties receive more attention from house hunters
This unique innovation enables Gibbs Gillespie to
when they’re first put on the open market.
bring ‘hot’ house hunters to your door who have registered a profile that matches your property,
That’s why we’ve created [be first] an exclusive buyer
even before it’s advertised.
and tenant registration system that instantly matches qualified buyers and tenants to our clients’ properties
Just imagine, your property particulars landing in
from the moment they are listed.
the ‘inbox’ of house hunters everywhere; and that’s just what we do on the first day!
Buyers and tenants register either on-line or by completing a registration form to gain immediate access to comprehensive information about the properties that match the profile they’ve registered with us.
25
Getting the sale or letting of your property off to the best possible start 26
27
Online advertising WWWow… gibbs-gillespie.co.uk We’ve invested heavily in making gibbs-gillespie.co.uk one of the best in the business so it’s no wonder that it is the most visited website of all local estate agents. The internet is growing rapidly as a marketing tool, allowing a great deal of interaction between house hunters and your property. gibbs-gillespie.co.uk is updated with new properties everyday and features floorplans, multiple photographs, location maps, video tours, aerial maps, local information and printable full colour brochures for every property, regardless of price. Perhaps most important of all is our high ranking on all search engines. If you don’t believe it, Google us. In addition, when you list your property with Gibbs Gillespie, we’ll also ensure it appears on the top property portals including:
Online advertising 28
Professional photography and floorplans Attention to detail Why can two properties that appear the same on
And the images we reproduce come from specialist
paper, sell for vastly different prices? Quite often it
datographers (highly skilled floorplanners and
simply comes down to a matter of presentation.
photographers) to help paint the best picture possible of every property we list.
That’s why we put more effort into producing better marketing materials because first impressions count. All our property particulars are produced to superior standards giving comprehensive, clear and accurate representations, including detailed floorplans.
29
Professional photography and floorplans 30
31
Exceeding expectation An all important ‘Sellers Quote’ We understand that people are passionate about their
In just the same way, if home improvements have
property. It is our firm belief that traditional estate
been carried out, we will not only want to describe the
agency techniques fail to convey some of that passion
work but also convey how the lifestyle of the owner
to prospective buyers. If owners love and enjoy their
has been improved as a result.
homes, the people carrying out a viewing should be made aware of that fact, and understand why.
This powerful ‘Sellers Quote’ is then used on all our marketing material to further enhance the sale of
So, we take the time to uncover exactly what the
your property.
people in a property enjoy most about living there by asking you – the seller – for a very important ‘Sellers Quote’. After all, the very factors which attracted you to the property in the first place are probably those which will attract those who will want to buy it now.
Exceeding expectation 32
Powerful and thorough marketing Maximum exposure At Gibbs Gillespie we understand the power of advertising. Place your property with Gibbs Gillespie and you become part of the most sophisticated marketing programme in the business. Our presence in the media creates higher awareness among potential buyers and tenants. By developing a specific marketing campaign for each property we sell or let, we generate the maximum response from the right buyers or tenants in the marketplace. Our distinctive boards, media advertising, Just Listed magazine, Property Magazine and colour brochures, together with marketing on our own website and the fIve major property portals, maximises your property’s exposure. A professional marketing campaign helps to sell or let a property for the highest possible price and we spend more money in the media, on behalf of our clients, than anyone else and you’ll find our ads in the best positions week in, week out maximising your property’s exposure.
33
Powerful and thorough marketing 34
Gibbs Gillespie now moves when you do Mobile Website Introducing the new Gibbs Gillespie mobile site, bringing you all the vast information and rich features of the Gibbs Gillespie website to your web-enabled mobile device. Optimised for mobile phone viewing, it lets you access property data whenever you need, wherever you are. There’s no app to download - simply visit gibbs-gillespie.co.uk on your mobile web browser. • Search our complete Gibbs Gillespie property database. • Find, phone, email any Gibbs Gillespie office with one click. • Share a listing with family, friends and colleagues by Facebook and Twitter. • Access the Mortgage and Insurance Bureau mortgage calculator. • Highly interactive; easy and intuitive to use.
35
Gibbs Gillespie now moves when you do 36
37
We use video to bring your property to life Pioneers in cutting edge technology Your property will be showcased to maximum effect in a short animated video, complete with background music bringing it to life for a wide audience of potential buyers on gibbs-gillespie.co.uk and rightmove.co.uk. Video tours are important in property marketing and will significantly enhance your home’s appeal, helping to elevate it in a competitive market. Video tours are a compelling way to animate your property, engaging buyers in a virtual tour of your home, helping them to visualise its key features in more detail.
We use video to bring your property to life 38
Corporate buyers and tenants Capturing the company movers Statistics show that one in five of every home moves in the UK is a transaction as a result of job relocation. Many companies retain a Relocation Agent to look after the housing needs of their employees and to meet the growing demands of the relocation populace. Gibbs Gillespie has links with the Personnel departments of many large local companies, as well as all the UK’s major relocation companies including an exclusive relationship with Cartus, the largest relocation company in the world. These companies are tasked with moving thousands of prospective employees in an out of the South East every year.
How can they help sell or let your home? Buyers and tenants on a company move are quite simply the best around. They are highly motivated professional people, usually with the resources and backing of the company at their disposal. Every Gibbs Gillespie office has been selected as designated ‘Relocation Centres’ by Cartus, giving Gibbs Gillespie first and preferential access to these top quality buyers and tenants.
39
Corporate buyers and tenants 40
41
Our own Just Listed magazine... ...has set a standard others aspire to Gibbs Gillespie’s Just Listed magazine has an enormous readership each month and is distributed throughout Middlesex, Hertfordshire and Buckinghamshire. Eye catching photography and a stylish layout showcase your property in its best possible light, and an informative lifestyle section means your home stays in front of readers longer. Just Listed magazine attracts buyers and tenants who may otherwise not be reached by traditional forms of advertising.
Our own Just Listed magazine... 42
It’s about people, not just property Communication is vital One of the greatest frustrations with property transactions is not being kept informed of the progress by your agent. Here are four words that motivate us: you have a choice. Whether its renting an apartment or selling your house we know that if you get excellent service you will want to work with us again. That’s why we devote so much of our time to communicating, keeping clients up to date on progress, discussing issues, conveying viewing feedback, offering advice, removing unnecessary administration and making buying, selling, renting or letting as problem-free as possible. We don’t shirk the difficult calls either – if things aren’t going as they should be we will analyse why and discuss solutions with you. How you and we get there is the real key to a successful transaction. It’s why we think our business is about people – not just property.
43
It’s about people, not just property 44
45
A total solution approach A complete service While our main focus is selling and letting residential property, we have also established a full range of complementary services to make it easier for you to do business. Gibbs Gillespie is now a total solution property services company that also offers: • Property Valuation • Fine and Country Houses and Estates • Overseas Property • Residential Development • New Home Sales • Property Finance • Survey and Professional Services • Property Management • Probate Services • Conveyancing • Property Investment • Relocation
A total solution approach 46
Our directory Gibbs Gillespie Offices are open 7 days a week from 9am to 7pm Monday to Thursday, 9am to 6pm Fridays, 9am to 5pm Saturdays and 10am to 1pm Sundays & Bank Holidays.
Residential Sales
Residential Lettings
Other Services
Harrow 020 8861 6100
Harrow 020 8426 1466
Conveyancing 0844 244 0337
Pinner 020 8866 2777
Pinner 020 8866 7866
Mortgages 0800 1444 744
Northwood 01923 823333
Northwood 01923 824444
Land & Development 020 8866 0000
Rickmansworth 01923 771771
Rickmansworth 01923 773773
New Homes 0845 688 5292
Ruislip 01895 622220
Ruislip 01895 622884
Relocation 020 8429 1897
Ruislip Manor 01895 634201
Uxbridge 01895 252542
Surveys 020 8866 6565
Uxbridge 01895 272742
Gerrards Cross 01753 888868
Property Management 020 8429 3597
Gerrards Cross 01753 888866 London, Park Lane 020 7079 1406
gibbs-gillespie.co.uk